PPC Executive Full-time Job

Job Description We are seeking a diligent and results-driven PPC Executive to join our dynamic marketing team. The ideal candidate will be responsible for managing and optimizing our pay-per-click (PPC) advertising campaigns across various platforms to maximize return on investment (ROI) and drive qualified traffic to our website. This role requires a comprehensive understanding of digital marketing principles, analytical skills, and a keen eye for detail. As a PPC Executive, you will be tasked with developing strategic campaign initiatives, conducting thorough keyword research, and continually monitoring the performance of advertisements to ensure effectiveness. Collaboration with cross-functional teams, including content, design, and analytics, will be essential in creating compelling ad copy and landing pages that engage users and convert leads. You will also be expected to stay abreast of industry trends and best practices to ensure our campaigns remain innovative and competitive. If you are passionate about digital marketing and have a proven track record in managing PPC campaigns, we encourage you to apply for this exciting opportunity to make an impact in our organization.

Responsibilities Develop, implement, and manage PPC campaigns across various platforms, including Google Ads and social media. Conduct thorough keyword research and competitive analysis to identify opportunities for campaign improvement. Write compelling ad copy and create eye-catching visuals to engage target audiences and drive traffic. Monitor and analyze campaign performance metrics, optimizing for better ROI and conversion rates. Manage budget allocations for each campaign, ensuring effective spend and maximum reach. Collaborate with the content and design teams to develop high-converting landing pages and ad materials. Stay informed on the latest industry trends, tools, and best practices to enhance PPC strategies. Requirements Bachelor's degree in Marketing, Business, or a related field. Proven experience in managing PPC campaigns, preferably in a similar role. Strong analytical skills with experience in data analysis and reporting tools. Familiarity with Google Ads, Bing Ads, and Facebook Ads Manager. Proficient in using analytics tools such as Google Analytics. Excellent written and verbal communication skills to effectively convey ideas and strategies. Ability to work collaboratively in a fast-paced environment and meet deadlines.

Welcome to Barrownz Pearl Web Pvt Ltd, where technology meets innovation. Founded in 2019, we are a leading provider of IT solutions specializing in software development, IT consulting, cloud services, cybersecurity, etc. Our mission is to empower businesses by leveraging cutting-edge technology to enhance efficiency, drive growth, and improve overall performance.
At Barrownz, we understand that every business is unique. That's why we take a personalized approach to every project, working closely with our clients to understand their specific needs and objectives. Our team of experienced professionals is dedicated to delivering tailored solutions that not only meet but exceed client expectations.
What sets us apart is our commitment to excellence, innovation, and customer satisfaction. Our expertise spans a wide range of industries, including healthcare, finance, education, etc., allowing us to provide insights and solutions that are both relevant and effective.
As we continue to grow and evolve, our focus remains on bringing value to our clients through innovative technology solutions and outstanding service. Join us in driving your business forward in this digital age.